“My reliability and proactivity have been game-changers in my career. I once landed a Content & Community Manager role because I consistently delivered high-quality content as a guest contributor. They knew I could be counted on, but it wasn't just that: I took the initiative to engage with their community and offered fresh ideas, showcasing my proactivity.”

“I empower businesses to increase sales, but what truly stands out is the transformation I bring to my clients' brands. Through our collaboration, they gain a deep understanding of their audiences and effective strategies to engage them.”

“As an event strategist and planner, all I want is for my clients to hit, and ideally surpass, their goals. In my industry, it’s common to just focus on event logistics, but ticking boxes doesn’t help businesses scale. I immerse myself in my clients’ mission, culture, and vision to create events that generate revenue and inspire.”

“If you’re stuck in an echo chamber, you’re never going to maximize your impact. The sum of collaboration between people with unique perspectives is greater than what they individually bring to the table.”

“The U.S. has so much influence. We need to make room for non-American, non-native English perspectives. There are great expertise and ideas out there and we need to respect them and listen more. Diverse voices make your strategy and messaging a lot more authentic.”

“We deeply understand our clients’ audiences because we’re more representative of them. Our success at Literal Humans is further proof that diverse teams are happier and produce higher quality work.”

“Your customers don’t care about your company’s growth or unit economics. They care about what problem you’re solving for them and how you’re solving it.”

“As marketers, we have an extraordinary responsibility to not only drive business, but also to drive culture. The most successful brands do both.”

“A sense of connection — between employees, customers, users — begets stupendous results. I drive human engagement within digital communities, organizations, between people of disparate perspectives. When people are engaged, when they really get going, the results are out of control.”

“Without empathy, you cannot resonate with your customers. Empathy should show up in every sentence, every word, every call to action. I think deeply about how the products and solutions I write about deliver value and solve problems.”